Apple’s first 13-inch iPad Air debuts at $799 next week

Enlarge / M2-based iPad Airs come out next week. Apple Apple today announced the first 13-inch iPad Air. The company is also releasing a revamped 11-inch iPad Air next week, meaning the tablet will be available in two sizes for the first time. The 13-inch iPad Air has 30 percent more screen real estate than…

A crushing backlash to Apple’s new iPad ad

Enlarge / A screenshot of the Apple iPad ad. Apple via YouTube An advert by Apple for its new iPad tablet showing musical instruments, artistic tools, and games being crushed by a giant hydraulic press has been attacked for cultural insensitivity in an online backlash. The one-minute video was launched by Apple chief executive Tim…

M4 iPad Pro CPU cores and RAM amount are tied to storage capacity

Enlarge / The new M4 iPad Pro. Apple When Apple announced the Apple M4 chip during its iPad Pro event yesterday, it mentioned that the chip came with “up to” four high-performance CPU cores. Those short, easily missable words always mean that there’s a lower-end version of the chip coming that doesn’t include that many CPU cores,…

Apple kills $329 iPad with home button, Lightning port

Apple is lowering the price of its 10th-generation iPad from $399 to $349, the company announced at its Let Loose event today. The 10th-generation iPad did away with the top and bottom bezels that previous iPads carried. The 10.9-inch tablet also doesn’t have a home button, showing Apple, under pressure from European Union regulations, moving…

What to expect from Apple’s May 7 “Let loose” event

Enlarge / The promotional image for Apple’s May 7 event. Apple On May 7, Apple will host a product announcement event at 9 am ET. Labeled “Let loose,” we expect it will focus on new iPads and iPad accessories. We won’t be liveblogging the stream, but you can expect some news coverage as it happens.…

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